Recruit & Retain More Agents in 2023

Recruit & Retain More Agents in 2023

Join our premier training program made specifically for Top brokerages and teams across the globe!

Join our premier training program made specifically for top brokerages and teams across the globe!

Trusted by Leaders at top brokerages

Empower Your Brokerage & Team

While building SERHANT., we have revolutionized the traditional brokerage model by innovating through media, content creation, and internal team development. We're powered by an amplification platform that puts our properties in front of more people than anyone else and a leadership growth model that empowers our agents to be best-in-class.

 We call it an UN-Brokerage — a brokerage of the future.

Serhant Preferred is our premier training program made specifically for top brokerages and teams across the globe. By joining this exclusive training program, you’ll learn, from the top down, how to lead, grow, and scale your brokerage of the future, using all of the strategies learned from building SERHANT.

What You Get When You Join The Program

Monthly Brokerage of the Future Workshops with Ryan Serhant

Join me on Zoom once a month to discuss ways to futurize and accelerate your business and team structures.

Quarterly Thought Leader Forums with SERHANT. Executives

Participate in quarterly Thought Leadership Forums moderated by SERHANT. team members but led by YOU

Annual Broker Summit in NYC

Attend my Annual Broker Summit in New York City and network with me and my team, your fellow brokers, and other industry experts

Discounts on Digital Courses

Every member of your team gets 25% off my entire digital course library — learn core sales skills, to how to build your personal brand, and more

Bi-Weekly Performance Coaching Sessions

Work on achieving your goals 1:1 in bi-weekly sessions with your hand-picked Performance Coach

Digital Broker Community

Access our Preferred Broker Community on Slack to consult with my team and your peers, share ideas, strategies, and more

Benefits for Your Whole Team

Give your team members the gift of Sell It Like Serhant Membership and participate in expert-led Zoom webinars with your whole team

SERHANT. Referral Network

You and your whole team will be added to the SERHANT. Referral Network, which has traded more than $50M in transactions in the last 12 months!

Are you ready to build YOUR brokerage of the future?

Frequently Asked Questions

How big will my cohort be?

We cap Serhant Preferred cohorts at 20 to ensure a comfortable and effective learning environment for all. 

What happens after the initial 6 months?

We evaluate! After your first 6 months as a member of Serhant Preferred, you’ll meet with one of our expert Admissions Advisors to discuss your experience and determine your next plan of action. Maybe you sign on for 6 more months of Preferred (we know you'll want to!), maybe you pivot to individual PRO Coaching sessions, or maybe you focus on Brand Strategy. Wherever you want to go, we’ll get you there with our library of Sell It Like Serhant programs. 

I need more support for my agents. Can I supplement with other Sell It Like Serhant trainings?

Certainly! When you join Preferred, your team members get to participate in a Sell It Like Serhant onboarding kick-off call with SERHANT. team members and quarterly live digital training with other Preferred community agents, plus they gain access to the Sell It Like Serhant Community Membership and 25% off all digital courses. Think your team needs more? No problem! Speak to our Admissions team about ways to amplify with other SERHANT. team trainings. 

Do you offer any in-person sessions for Preferred members?

Preferred members get the opportunity to attend our Annual Broker Summit in New York City. This in-person event was developed to help Preferred members network with SERHANT. leaders, fellow brokers, and industry experts in a face-to-face environment.
At this time, we do not offer in-person supports as a part of the Preferred program. However, if you have something in mind, please speak with our Admissions team for more information.

Can I bring my team members onto Brokerage of the Future workshops?

No — Brokerage of the Future workshops are for brokerage owners and team leads only. These workshops are specifically crafted to help Preferred brokerage owners and team leads futurize and accelerate business and team structures. We aim to keep these workshops as intimate as possible to ensure presentations and discussions are as productive and inclusive as possible. Although we do not have space to accommodate all team members on these calls, we encourage brokerage owners and team leads to share knowledge gleaned from these sessions with their teams.  
Do you have a question that wasn't answered in the FAQ section above?
Livechat with our team right now. Otherwise send an email to